Hi there. I’m a senior designer, part systems thinker, part maker. I bring clarity to the complex, and a little joy along with it.
Experience.
Independent Creative Practice
Designer & Maker | Oct 2024–Present
Created an illustration library for Modern Health. Built a personal practice in letterpress, cyanotype, drawing, and storytelling across visual and written forms, and now supporting workshops at City Folk, a craft studio in Capitol Hill.
Eli Lilly
Senior Visual Designer | Oct 2021–2024
Designer for Incubation Lab, working across brand implementation and early-stage product innovation. Led visual design for design system 2.0 and enterprise web efforts within a broader brand evolution across masterbrand and sub-brands. Brought concepting, design, and prototyping to emerging digital health products and services from early exploration through prototype and delivery. Mentored designers across teams to strengthen work and craft.
Artefact
Senior Designer | Sep 2018–Aug 2021
Led design across a range of client engagements—contributing visual design, illustration, and interaction design from early exploration through final execution across research and strategy, visual storytelling, conceptual work, product design, and design systems. Supported client presentations, workshop planning, and internal thought leadership.
Select clients: Mozilla, Seattle Children's Hospital, Meta Reality Labs, Eli Lilly, USAFacts, and JetBlue.
INTERNSHIPS
Artefact
Doblin | Deloitte Consulting
The Gemini Society
Audible
A bit about me.
I’m a senior designer based in Seattle with a focus on conceptual thinking and visual craft. I’ve worked across emerging technology, healthcare, education, and storytelling platforms, often with mission-driven teams. Most recently, I led visual design for Eli Lilly’s design system and enterprise web efforts, and my work has earned Fast Company and Core77 design awards.
Some of my favorite problems pull in two directions: complexity and clarity, analog and digital, human warmth and technical subject matter. That tension is where I do my best work.
Early-stage, ambiguous problems are where I thrive, moving through problem framing, concept exploration, and prototyping, with experience taking ideas all the way through delivery. I collaborate closely with engineers, researchers, and strategists to ensure we ship something that resonates. Storytelling is how I keep everyone aligned along the way.
Otherwise, you can likely find me reading too many books at once, creating worlds in my sketchbook, or wandering Seattle in search of hidden gems. Thanks for stopping by!
© laura carr design 2026
